GTA 6: Real Burger Shot and Cluckin' Bell Stands Open in Miami's Kaseya Center

Burger Shot and Cluckin' Bell, the Grand Theft Auto series' fictional fast-food chains, are now serving real meals in Miami. As VGC and Dexerto reported on October 22, 2026, two concession stands at the Kaseya Center, home of the Miami Heat, have been rebranded with the game's restaurant logos, less than a month before GTA 6 launches on November 19 on PS5 and Xbox Series X|S.

Where can you eat at GTA 6's Burger Shot?

Both stands are inside the Kaseya Center, the arena where the NBA's Miami Heat play. According to VGC and Dexerto, the Burger Shot took over one of the arena's existing stands, Skinny Louie's. Employees wear game-inspired uniforms and food is served in packaging bearing the brand's logo. Cluckin' Bell, the fried-chicken parody that first appeared in GTA San Andreas, was also spotted in the same arena.

The stands were first discovered on social media, where Heat fans shared photos and videos of their meals. Prices are circulating online, but they haven't been verified, and full menus haven't been released. It's also unclear how long the stands will remain in place.

How is Miami turning into Vice City?

The fast-food stands are just the tastiest part of a much bigger campaign. Vice City, the main city in the fictional state of Leonida, is directly inspired by Miami, and Rockstar seems intent on blurring the line between the two. According to VGC, a game-branded blimp is flying over the city, buses and taxis carry the Vice City logo, and digital billboards are running ads for in-game brands like Weazel News, eCola and the radio station The Chamber 106.6.

On Miami Beach, pink and blue Vice City umbrellas and loungers have popped up. The city commission narrowly voted 4-3 in September to open negotiations with Rockstar. On the streets, cars with "Vice City" plates have been spotted, including a Coquette, inspired by the Chevrolet Corvette, fully wrapped in the game's colors. A Vice City light-up sign also adorns the Kaseya Center.

On the drinks side, a Florida brewery has filed beer labels featuring series brands such as Pißwasser. No product launch has been confirmed so far, though.

Why is Rockstar betting so big on Miami?

It makes sense: no entry in the series has ever been so closely tied to a real city. By showing up in everyday Miami spots, from arenas to beaches, Rockstar is turning the real city into a giant showcase for its fictional counterpart. The Kaseya Center is central to the plan, since the Miami Heat are also set to become "Vice City" for one game, the night before the game's release.

It's a sharp contrast with GTA V's 2013 promotion, which relied mostly on posters, TV spots and trailers. This time, the publisher is pushing immersion to the point of making its parody brands physically real. The strategy comes on top of an already busy few weeks, highlighted by the launch trailer released on October 15.

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